Title: Cult Status: How to Build a Business People Adore
Author: Tim Duggan
Category: Non-fiction, Business
Summary: This book explores how modern businesses and creators can move beyond traditional marketing to build deep, cult-like loyalty among their audience. Drawing on contemporary business examples, media insights, and psychological principles, it outlines practical strategies for fostering genuine community engagement, establishing a distinct brand identity, and creating a movement that customers passionately champion rather than simply buy from.