
Title: The 12 Week Year: Get More Done in 12 Weeks Than Others Do in 12 Months
Author: Brian P. Moran & Michael Lennington
Category: Non-fiction, Self-help
Summary: This high-performance productivity guide redefines how people approach goal setting by challenging the traditional annual planning cycle. Brian P. Moran and Michael Lennington argue that the standard 12-month timeline creates a false sense of security and procrastination. Instead, they introduce a system that compresses the execution year down into 12-week cycles, creating urgency, tightening focus on immediate execution, and transforming daily routines into measurable, high-impact results.