Title: The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail
Author: Clayton M. Christensen
Category: Non-fiction, Business
Summary: This influential business classic explains why well-managed, industry-leading companies can do everything right and still lose market dominance. Christensen demonstrates how incumbent firms, by focusing on customer demands and sustaining innovations that improve existing products, open the door for disruptive technologies — simpler, cheaper, or more convenient solutions that start in niche markets and eventually displace established industry leaders.